Annie Blay’s Beauty Edit | Allure

Good for the Seoul

“Clear, glowing skin is my mountaintop—and Korean beauty is the ladder I’m climbing to get there. I’ve battled acne and hyperpigmentation through high school and college, so my love for skin care started out of sheer necessity. But once I stumbled into the world of K-Beauty, the whole journey got a lot more fun. Between the innovative ingredients, surprisingly effective formulas, and the kind of packaging that actually makes me excited to do my routine, I’m fully hooked. And the best part? This stuff actually works.”